Aananta (India) Fine Jewelers forayed into direct sales to customer by going online with its line of spiritual jewelry made in solid 18 karat gold, studded with diamonds and precious and semi-precious gemstones. The Company is using FaceBook and Ebay as their initial platform. Several strategic internet partnerships are also in the offing.
"I have a dream, to create happiness in my client’s life, by means of beautiful and meaningful spiritual jewelry. In today's trying times, not only will our products bring luck and protection to our customers, but will also cause peace of mind and bring a smile their faces on account of their sheer beauty," said Vijay ‘Diamond’.
Aananta (India) has also launched a 24x7 live messaging service for its customers. It has a studio and workshop at Bandra in Mumbai.