Tanishq bags awards in four categories at the Retail Jeweller India Award 2008. Tanishq has been awarded as the “Retail Chain of the Year” and has also been awarded the “Gold Vivaha Jewellery" award. Brand ‘Tanishq’, recognized jewellery manufacturer and retailer, was most admired for its work in field of marketing and branding.
While its “Jodha Akbar Collection” campaign has been honored with “360 degrees Marketing Campaign of the year”. The brand’s diamond TVC campaign featuring Nafisa Ali created by LOWE has also been recognized as the “TV Campaign of the year”.
“We thank The Retail Jeweller Awards for appreciating and recognizing our work especially the innovative marketing initiatives. With the fast expanding, challenging, competitive and evolving jewellery Industry into an integrated market space, it is very important to have a common platform that facilitates national and global recognition,” said COO of Tanishq, CK Venkatraman.
The award 2008 invited more than 300,000 retailers of jewellery, 10,000 jewellery manufacturers/brand owners and top 10 design schools from across the country.
The contenders for Retail Jeweller Awards included TBZ, CKC-Bangalore, Prince Jewellery, Joy Alukkas, GRT-Chennai, Notandas, Anmol, Mahesh Notandass, Minawala, Orra, Nirvana, Gili, Damas, P N Gadgil Hazoorilal, Punjab Jewellers and Punjabi Saraf, jewellers from Bhopal, Guwahati, Calcutta, Surat, Amristar, Pune etc.